GTM AI
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An agent-led GTM system to capture,
convert, and optimise demand at scale.
We already have the demand — but most of it sits outside our CRM and goes unconverted. This introduces an agent-led operating model that systematically captures, qualifies, and converts that demand, while improving consistency and margin across the funnel.
spotler.com visitors / Q1
110,000
Q1 2026
Identifiable today
12%
12,825 in CRM
Opportunity
88%
97,175 unidentified visitors
What this delivers
Wave 1 · Now
Capture demand
Increase identified visitors, qualified conversations, meetings, and pipeline by deploying agents to convert existing traffic — not just drive more of it.
Wave 2 · Next
Convert pipeline
Improve meeting quality, mid-funnel conversion, and sales consistency through structured, agent-supported engagement.
Wave 3 · Later
Optimise commercial outcomes
Protect margin, improve late-stage consistency, and create a feedback loop that continuously improves earlier-stage performance.
The plan
Three waves — Capture · Convert · Control
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Wave 1 · Now
Capture demand
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Ask the plan
Full LLM conversation · knowledge from both source documents
What is VEQA?
VEQA KPIs
Key risks
Why agents in waves?
VEQA routing & intent
Role of a Champion
Success metrics
Ask anything about the GTM AI plan.
I have full knowledge from both source documents and can handle follow-up questions.
I have full knowledge from both source documents and can handle follow-up questions.